Empower is an independently owned marketing agency headquartered in Cincinnati, Ohio offering across-the-board media planning, consumer research, digital creative and development, search marketing, word of mouth marketing and analytics for clients including Fifth Third Bank, Ashley HomeStore, Shaw Floors, Famous Footwear, Rust-Oleum, Gorilla Glue, Wendy's and others.
Video Empower (Company)
History
Mary Beth Price, former media planner and buyer for Leo Burnett, Procter and Gamble and A.C. Nielsen, founded Media That Works--now Empower MediaMarketing--in Cincinnati in 1985. Price stepped down as CEO in 1997 but remains on Empower's board of directors along with her husband, Bill Price. After leaving Empower, she was the Richard A. Forsythe Chair of Entrepreneurship at Miami University in Oxford, Ohio and earned multiple awards: McCall's/Ad Week Best Woman in Advertising Award, Cincinnati Business Person of the Year, Forbes/Advertising Age Media Maven, Ad Club of Cincinnati Silver Medalist, Leadership Cincinnati participant and YWCA Career Woman of Achievement.
Empower's current CEO is Mary Beth's son, Jim Price, who has led the company since 2008. In the time Jim has served as CEO, Empower revenue has grown by 56% and employee headcount has also increased by 50%. In 2016, Empower reported its highest revenues since its founding in 1985.
Jim is very active in his community, both serving as a Board member and mentor with the Cincinnati Youth Collaborative. He is also on the Board of Trustees for ArtsWave, Board of Directors for REDI Cincinnati, sits on the Cincinnati USA Regional Chamber Board, Chairs the Summit Country Day Marketing Committee and is the past Board President for Starfire Council.
Today, Empower employs 160 people and has yearly billings over $300 Million.
Maps Empower (Company)
Awards
- Empower MediaMarketing named MediaPost's 2016 Media Agency of the Year
- Empower MediaMarketing named 2016 Programmatic Agency of the Year by GABBCON (Bronze)
- Empower MediaMarketing chosen as one of Advertising Age's 2010 Best Places to Work in Marketing and Media
- Company president and CEO Jim Price named one of The Cincinnati Business Courier's Forty Under 40 in 2009
- Winner of the 2009 OMMA Award for Integrated Online Campaigns: Members Choice
- Named Web Marketing Association's 2010 Best Restaurant Website
- 2010 Silver Wommy Winner for Experiential Marketing from the Word of Mouth Marketing Association
References
Source of the article : Wikipedia
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